Dear Friends,

After 15 years of handcrafting some of the world’s finest leather watch straps, I’ve closed this chapter of my work.

Those years were extraordinary. We built something rare together — a small studio creating handcrafted straps long before they were commonplace, pieces that found their way onto tens of thousands of wrists around the world. They travelled with you through cities, adventures, milestones, and everyday life. It was a privilege to craft them.

But I’ve also held a long-standing dream to create elevated, posh bags — the kind you carry with you through your daily life and every adventure, just as you did with our straps. To give that dream the space and focus it deserves, I needed to step away from straps entirely. They are incredibly time-intensive to make, with a large number of meticulous steps, and continuing them would have held me back from what’s next.

Letting go wasn’t easy. Your support and love over the years have meant more than you know. But to grow — and to build the brand I now see so clearly — I had to make room for the next chapter.

Thank you for everything. I’m excited to share what’s coming and to grow into one of the world’s finest makers of handcrafted, exquisitely made bags for your daily life and travels.

With gratitude,
Jade
La Presidenta